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Confidence is the keyword

Despite the global economic gloom, this Latin American giant is enjoying growing prosperity, tax cuts and increased productivity.

A Growth Market

Foreign investors have found fortune in Brazil, but now successful local companies are seeking expansion at home and abroad.

A Healthy bank Balance

Brazil's financial sector has learned from experience.

Mangal das Garcas park, Belem - Photo by Philippe Giraud/Goodlook Pictures/Corbis

The Green Shoots of Recovery

Huge infrastructure projects and initiatives to restock the rainforest are some of the public-private partnerships emerging from the regeneration of Brazil's regions.

New bridge linking Natal to northern beaches - Photo by IvanÝzio Ramos, sponsored by the Government of Rio Grande do Norte

City hall, Natal - Photo by Ricardo Junqueira / Alamy

Park in the city of Belem - Photo by MedioImages/Corbis

Vero Peso Market, Belem - Photo by Paulo Fridman/Corbis

Barra da Lagoa, Ilha de Santa Catarina

Hercilio Luz bridge, Florianˇpolis - Photo by SambaPhoto/Edu Lyra

Mixing Business With Pleasure

Beyond offering beautiful beaches, Brazil's southern coasts provide oil and gas — and plans are afoot to build the biggest science technology park in Latin America.

Surfing at Praia Brava, Camboriu - Photo by Michael Fritzen / Alamy

Golden lion tamarin, perched on a branch - Photo by Alistair Dove / Alamy

Panoramic view of Vila Velha - Photo by Andre Seale / Alamy

Pedra Azul Park - Photo by BrazilPhotos.com / Alamy

Muqueca Capixaba, a traditional dish of the region

The superb attractions of Santa Catarina and its capital Florianópolis will be brought to international attention when the state hosts a Global Travel & Tourism Summit in May.

Travel and tourism industry specialists from all over the world will gather in Florianópolis and discover firsthand why Santa Catarina, with its lagoons, lush greenery and crashing surf beaches, is widely regarded among well-travelled visitors as the most beautiful state in Brazil.

Santa Catarina tourism officials believe that, when the visiting travel agents return to their home bases, they will be ideally equipped to endorse the appeal of the state and the city to their clients.