The Tour Championship by Coca-Cola:
A Showdown in Atlanta
The PGA TOUR® entered a new era in 2007 with the introduction
of the FedExCup®, a season-long competition offering
$35 million in bonus money and concluding with the TOUR's
first-ever Playoff system. The TOUR Championship by Coca-
Cola began in 1987, and since 2007 it has served as the
culmination of the PGA TOUR Playoffs for the FedExCup.
As the Playoff finale, the TOUR Championship takes place
September 2225 at the historic East Lake Golf Club in Atlanta,
and its field is composed of the remaining top 30 players on
the FedExCup points list.
Part of the reason for all the excitement is thattechnically,
at leastany player in the field has a chance of running the
tables and taking home the $1.35 million winner's prize (out of
a total purse of $8 million), in addition to the $10 million bonus
for winning the FedExCup (from a $35 million pool). Of course,
some players have a better chance than others. Professional
golf is, after all, pretty Darwinian. For example, any of the top-
10 seeds coming into East Lake could hit for the double if he
wins the TOUR Championship, but the real odds-on favorites
are the top-five seeds, since a victory by any of them will
guarantee winning the FedExCup.
Befitting its stature as one of the PGA TOUR's showcase
events, the TOUR Championship has been played on some of
the nation's finest courses, including such U.S. Open venues
as Pebble Beach Golf Links, Champions Golf Club, Pinehurst
No. 2, The Olympic Club and Southern Hills Country Club.
Home at East Lake
East Lake Golf Club, Atlanta
Photo courtesy of East Lake Golf Club
In 2002, it found a home at the historic East Lake Golf Club
in Atlanta, where it had been played in 1998 and 2000. East
Lake has a singular place in golf history since it is where the
legendary Bobby Jones learned the game, as did his friend,
Alexa Stirling, who won the U.S. Women's Amateur in 1916,
1919 and 1920. East Lake was also where Jones, who was
suffering from the early stages of the degenerative and eventually
fatal nerve disease syringomyelia, played his final round
of golf. It is additionally the only
course in the United States to
have produced two British
Amateur champions: Jones in
1930 and his dear friend, Charlie
Yates, in 1938.
The TOUR Championship has
carried on that championship tradition,
producing winners such
as Hal Sutton, Vijay Singh, Retief
Goosen, Bart Bryant, Adam
Scott, Tiger Woods, Camilo Villegas,
Phil Mickelson and last
year's winner, Jim Furyk, who
made a spectacular sand save
on the last hole of the event to
win the TOUR Championship
and capture the FedExCup title.
Well played.
Honoring Those Who Honor
Payne Stewart's Memory
Payne Stewart was one of the PGA TOUR's most popular and
successful players when he died in a plane crash at age 42,
just months after he won his second U.S. Open. It was his
11th PGA TOUR victory and his third win in a major championship,
along with victories in the 1991 U.S. Open and the
1989 PGA Championshipand his wins were accented by his
celebrated wit and joie de vivre. Following his death, he was
inducted into the World Golf Hall of Fame.
Stewart's death left a void in the game at every level, and
the PGA TOUR labored to find a way to honor him. Eventually
it created the Payne Stewart Award, which is presented annually
to a player who reflects Stewart's love for golf's traditions,
the PGA TOUR's commitment to charity, and his style and
élan both on and off the course.
"Payne was a great champion, a gentleman and a devoted
husband and father," said PGA TOUR Commissioner Tim
Finchem in announcing the creation of the award in 2000. "He
will always be remembered as a very special competitor, and
one who contributed enormously to the positive image of professional
golf. There's not much of a forum to remind people
about Payne. This provides us a way to show people what he
was all about."
Tom Lehman, 2010 Payne Stewart Award Winner
A Lasting Legacy
Southern Company, the "Official Energy Company of the PGA
TOUR and Champions Tour," has been deeply involved in the
award since its inception, contributing $300,000 annually,
with a third going to Payne and Tracy Stewart's primary charity,
The Stewart Family Foundation; a third going to The First
Tee facility in Stewart's native Missouri; and a third going to a
charity designated by the recipient.
As has become a tradition, this year's award ceremony
will be held at the TOUR Championship by Coca-Cola. Past
recipients include: Byron Nelson, Jack Nicklaus and Arnold
Palmer (2000); Ben Crenshaw (2001); Nick Price (2002); Tom
Watson (2003); Jay Haas (2004); Brad Faxon (2005); Gary
Player (2006); Hal Sutton (2007); Davis Love III (2008); Kenny
Perry (2009); and Tom Lehman last year.
While Payne Stewart was a formidable competitor, he
never lost sight of a central truth about the sport: "In the end
it's still a game of golf, and if at the end of the day you can't
shake hands with your opponents and still be friends, then
you've missed the point," he once observed.
It's a lesson well worth remembering.
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